I have now made huge changes to my webpage. I have changed the logo at the top to be less formal and I would also say that it reminds me of his "surfing background" with the flowing text. I aslo changed the fonts that I have used in order to vary it and make it look a bit more relaxed. I have also added more promotional elements as this would be the first page that people would see. These promote his new album release with link that takes you straight to the store and then that his world tour has sold out. I added another image in order to break down the page a bit more.
I went on to design some more of the webpages such as adding a photogallery with a slide show and then the store page. Here I added merchandise such as a CD and Vinyl version of the album in order to reflect more of the vintage side of acoustic music. This also means that I haven't limited my target audience. I have also added clothing as another form of merchandise to promote him.
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